And then today I was reading Vickie A Davis's post where she highlights portions of a post by Marshall K in which he interviews Gina Trapani of Lifehacker (Wow, that's more than my usual quota of links!)
Vickie seleceted portions of the interview to post in her blog, and one of them really got me thinking.
Gina on building an audience
* On the editorial side, to build an audience, you need to post often. .. definitely update every day, if not twice a day. Your posts don't have to be long and thoughtful - though some should be - just summarize and point to a news item of the moment that's related to your nonprofit's area of interest. You want to establish a constant conversation about particular themes, and show that you're an authority on those themes, able to discuss them intelligently on an ongoing basis.
I am amazed that people are still reading my blog. Looking at how few posts I had during this academic year, and reading Gina's advice, it looks like no one should be bothering anymore. Now, granted, I am not the non-profit she is addressing, but I think that the advice is valuable. If I want this blog to be for more than just my entertainment, I have to make an effort to post more frequently again. Something for me to keep in mind. I may not achieve it, but I want to try.